Page Fifty-Nine

13 JANUARY 2006

 

 

43º | Hi 57º / Lo 38º |
 
Feelers already put out on ferry
Big questions are how much city can get, how long it'll take

(January 13, 2006) — While the field of potential buyers for Rochester's high-speed ferry may be limited, selling the ship should not be difficult, officials said Thursday.

News of the ferry's availability already has spread worldwide through the network of ship brokers and prospective buyers, and the city already has begun receiving inquiries.

The question becomes how much the city can get and how long it can afford to wait for the best offer.

Related articles:
On the Web:
What's next
Mayor Robert Duffy sent City Council legislation Thursday seeking to borrow up to $9.5 million from the city's insurance reserve. He estimates that should cover outstanding contracts with manager Bay Ferries Great Lakes LLC and the Toronto Port Authority, as well as money owed Bay Ferries and other shutdown expenses.
City Council will vote on the measure Tuesday.

Refunds
For gift certificate refunds, call toll free (866) 864-7447 or local in Rochester (585) 428-9311. Inquiries also can be made online at www.catfastferry.com. Gift certificates purchased with cash will be refunded at the Rochester terminal 9 a.m. to 3 p.m. Monday through Friday. Those purchased through a third party, such as Wegmans, should seek refunds from that third party.

"You're not going to have to go all over the country, and you're not going to be able to sell it on eBay," Rochester's corporation counsel, Thomas Richards, said of the pros and cons of the market. "The significant thing that influences the value of this boat is to develop interest in it from more than one buyer. That will take a little time. You have to be patient."

Mayor Robert Duffy announced Tuesday that the city was getting out of the ferry business, which lost $10 million in 10 months last year. The decision halted a two-year run crippled by shortened seasons and fraught with problems.

"There's not a large number of fast ferries sold each year, but there is a ready market," said Thomas Roberts of Compass Maritime Services, a Fort Lee, N.J., ship broker.

Roberts said the sale could be accomplished relatively quickly — within a month or two, which includes time for prospective buyers to inspect the vessel. (We'll be watching this timeframe estimate.)

Richards said a timeline should take shape quickly but for now the expectation only is to sell the ferry before the St. Lawrence Seaway closes in December. (Who pays the ship costs between now and next December?) He said it is not imperative to unload the ship before the summer season as most interest likely will come from year-round operations.

Recouping costs

City leaders are beginning work on a plan to estimate how much of Rochester Ferry Co.'s estimated $42 million debt will remain for the city. Richards estimates the city will get no less than $20 million for the ship. The city paid $32 million at a federal auction 11 months ago. "If we could find the right people, there's real value here," Richards said, stressing that this is not a fire sale.

Former Mayor William A. Johnson Jr., the lead supporter of the ferry, continued to decline comment Thursday.

The city first must repay $2.5 million owed to manager Bay Ferries Great Lakes LLC, which otherwise could place a maritime lien on the ship and block the sale.

Richards said he was unclear whether the Toronto Port Authority could obtain a lien, given its contract guaranteeing $250,000 annual rent for 14 years. He said the plan is to negotiate with the Canadians.

Easy sell

As for selling the ship, the city could give exclusive rights to a single broker, or engage several brokers who would compete for the fee. Ship brokers typically earn a fee of 1 to 2 percent of the sale price, city officials said.

"I can't imagine it's going to be difficult to sell her," said David Buzanoski of the ship brokerage Jacq. Pierot Jr. & Sons.

Compass and Pierot are especially familiar with the ferry: Both companies were hired a year ago to appraise the vessel as it moved through a federal foreclosure auction after the initial owner shut down. Pierot valued it at $30 million and Compass placed the value between $25 million and $30 million, according to court documents. How much the ferry will fetch now is the key question.

Among the things that are different now versus then is a $1.3 million engine upgrade, and reinstated warranties that cost Rochester Ferry about $300,000 annually, Richards said. The foreclosure canceled warranties, leaving the engine fix as an out-of-pocket expense for the upstart operation last year.

Roberts didn't want to provide any estimate of the ship's sale price, though he did say Richards' $20 million base figure wasn't unreasonable if prospective buyers are satisfied the ship is in good shape.

Where will it go?

Where the ferry might end up is another open question. Many ferry operators use vessels that — like the Spirit of Ontario — were built for use on specific routes, Roberts said. The vessels have the size, speed, amenities and cargo space that the operator wants for the market he is serving.

That doesn't mean that ferry operators won't be interested in buying Rochester's vessel, he said. But because they may have to shoehorn it into an existing operation or even modify it to fit their needs, "it's a slimmer chance to find a buyer who's willing to pay up," Roberts said.

Still, he said, when the ferry went up for auction a year ago, he heard from four or five ship brokers representing clients interested in buying the ferry. None submitted bids, but Roberts plans to contact them again.

Background
After the ferry's initial operator shut down in 2004, the city backed a $40 million loan and created Rochester Ferry Co., which bought the ship last February. Rochester Ferry then hired Bay Ferries Great Lakes LLC to manage the ship.
Ridership and revenue suffered with a delayed, midseason start and limited marketing. The ferry lost $10 million in 10 months, exhausting reserves and running up a $2.5 million debt to Bay Ferries.
Mayor Robert Duffy took office Jan. 1 and announced Tuesday that the city was getting out of the ferry business

Before the city bought the ferry last year, Istanbul Fast Ferries, a Turkish company, and American Sealift, a company affiliated with J.F. Lehman & Co. of New York City, inspected the vessel and were considered potential bidders. But both companies backed away without disclosing their reasons.

Not on Great Lakes

John W. Waggoner, president of an Indiana company that operated the ferry for its original owner, said it is too large and too costly to operate in any market on the Great Lakes. (Interesting.  CATS' own operator said it was too large and too costly... but did that stop CATS from blindly charging ahead?)

"That vessel needs to compete with an airline on a route like Miami or Fort Lauderdale to the Grand Bahamas, or in Greece, for example," said Waggoner, whose Hornblower Marine Services also advised the Duffy administration on the viability of continuing operations.

Waggoner, whose company now operates a smaller high-speed ferry on Lake Michigan, said the Spirit of Ontario "is a great piece of hardware. ... I don't think they'll have any problem selling it."

BDSHARP@DemocratandChronicle.com
SORR@DemocratandChronicle.com

"(Rochester's corporation counsel Thomas) Richards said he was unclear whether the Toronto Port Authority could obtain a lien, given its contract guaranteeing $250,000 annual rent for 14 years. He said the plan is to negotiate with the Canadians."

It's not in Toronto's nature to be nasty, although depending on the depth of the legalese, Toronto may actually have a good basis for demanding the rent for the next 13 years.  Just because the tenant loses their job is no legal excuse for breaking a signed contract with a well-defined term.  Just because the city Ferry Board was so supremely overly-confident (arrogant, some might say) the ferry would thrive is no reason for Toronto to let them off the hook.  Why should they?

But pounding some little guy into the ground in court serves no real purpose either.  US$ 3.5 million wouldn't even cover a third of the cost of building the Toronto terminal and it's no big deal when the scale of the city is considered.  To a little town like Rochester, $3.5 million IS a big deal.  That's been a problem all along: Thinking big is fine as long as you actually ARE big -- which, comparatively speaking, Rochester is not.

 

 

51º | Hi 57º / Lo 38º
 
Who's responsible?
The former mayor, council must account for ferry mistakes.
 

(January 13, 2006) — The facts about the high-speed ferry's finances, which sat in murky shadows under the Johnson administration, are coming to light under his successor.

Mayor Robert Duffy's openness will help Rochester get through the painful process of selling the vessel. But that doesn't absolve former Mayor William A. Johnson and the City Council from explaining how the situation deteriorated and why decisions were made behind closed doors.

Karen Noble Hanson, of two ferry board members from outside City Hall, said that contracts frequently came to the board for examination after they had already gone into effect.

She said she learned about the contract to give the Toronto Port Authority $250,000 a year only when the Duffy administration brought it to her attention two weeks ago.

The city was under a time crunch to get the high-speed ferry running, but the mayor should not have been making decisions without the checks and balances that characterize good government.

City Council Vice President and ferry board member Gladys Santiago claims that Johnson kept the board well informed, although she can't remember when contracts and information came to the board.

Even if this is true, she and other members of City Council ought to explain why they voted in December to allow the ferry company to borrow an additional $11.5 million, knowing that the ferry's fuel bill outweighed proceeds from sales even during the ferry's peak ridership month.

Through all of this, Johnson has been silent. If he thinks that being out of office erases the expectation that he be forthcoming, as he implied Tuesday, he's wrong. As the chief architect of the ferry service, he owes the public an explanation as to why he was pressuring the city to borrow an additional $11.5 million in December given the circumstances. If Duffy hadn't stepped in, city taxpayers would be racking up even more debt for a doomed venture.

Even though CATS, the ferry's original sponsor, is long out of the picture, the state is still auditing to see whether the company misused any of the $14 million in state investment. City taxpayers deserve the same kind of accountability.

Maybe ex-Mayor Bill's legal counsel has advised him to keep his head down and his mouth shut.  Ya think?

At this point, there's scant little that Johnson could say which wouldn't invite a flurry of attacks on everything from the content of his character to questioning his business practices.  He's become a pariah because of the ferry ugliness.  Is that fair?

Of course it is.  'Accountability' and 'leader-gag-ship' have become the watchwords of the day.  Along with the glories of attaining the dizzying heights of government and/or business, the top guys get to take the heat for all the screwups made while on their watch.  Who's responsible for the mess?  SOMEBODY has to be... it just didn't happen as an act of God... and the public and the courts are equally capable of assigning blame.

Is it ALL Johnson's fault?  No, of course not.  The lackeys who went along with the scheme deserve a heaping helping of the blame as well.  So do those pansies who fearfully kept the details to themselves because of 'non-disclosure' policies.  So does the public for not resorting to... something, anything... when the CATS Suits were pitching the idea.  There's no shortage of blame to be doled out and there's no shortage of the culpable either.  Johnson just happened to be the CEO at the time and is going to be the one to be burned at the stake in the court of public opinion.

'Leader-gag-ship' has its downside.

 

 

51º | Hi 57º / Lo 38º |
 
Voice of Toronto experience: Poor PR sank The Cat

(January 13, 2006) — Upon reading of the high-speed ferry's demise, I recalled an edition of the Democrat and Chronicle from 1997 in which I was interviewed in depth about a high-speed ferry service.

At the time I was communications director for a company out of Toronto, Shaker Cruise Lines, which had reintroduced cross-lake travel between the Niagara Region and Toronto. Our company at the time was considering a link to Rochester.

Various comments contained in the Jan. 11, 2006, Democrat and Chronicle on the high-speed ferry are quite on the mark. Marketing for The Cat was almost nonexistent in both Rochester and Toronto, and the fact is that water travel is something of a mystery in this part of the world.

With the development of roadways and other forms of transit, water travel was discarded in the middle of the last century. Yet it makes sense — in 1997, and today — to travel by water and connect with destinations of interest.  (Of course it 'makes sense' to someone in the water travel industry.  To the rest of the world, getting from Point A to Point B the cheapest, fastest and with the least amount of hassle makes more sense... none of which applied to this particular form of water travel.)

I spent 38 years of my life living and working in downtown Toronto. I began working with Shaker Cruise Lines because, in many ways, it made sense. Part of my learning curve came from being sent to Rochester for several days in the spring of 1997.

I knew that many people of Toronto were unfamiliar with water travel — they knew it was done elsewhere but it "just didn't happen here." Many people of Rochester were equally unfamiliar with it; conversations in a variety of areas — from water locales to downtown restaurants — came up with the same message: people needed to be reintroduced to water travel. (Yes, we're boned-headed idiots.  We have no idea that crossing a body of water on something called 'a boat' is entirely feasible and possible.)

The whole marketing plan for The Cat was based, in my opinion, on a product that the purveyors believed everyone understood.

The mistake lay in assuming this, in the poor marketing of Rochester and the Finger Lakes to Toronto, and in equally poor marketing of Toronto to the ideal target markets within the greater Rochester area. (Might we inquire as to the definition of 'ideal target markets'?)

Poor marketing by a management group that failed to understand its product. Water travel — it's not something people readily grasp as commonplace, not in this part of the world.

And connections. People need to understand what's waiting for them on the other side of the lake. Do they really think a remote section of Toronto Harbor, literally miles from the sites of interest or transit service, would be immediately grasped as a gateway?

Toronto has only two main highways that exit the inner city — the Don Valley Parkway and Gardiner Expressway, (Factual and true) and both are extremely congested for much of the working and even weekend days. Would driving my car into a major traffic jam be a viable alternative? (As a visitor to the Greater Toronto Area, I don't drive at the same time or location as commuters.  In all my travels on the Gardiner and DVP, the last time I was in a 'major traffic jam' on either of those routes was back in the mid-1990's when it took me 45 minutes to get from the Gardiner/DVP split to Eglington... normally a 15-minute trip.)

Water travel makes sense. Someone will come along who understands this and convince people it makes sense, and iron out the other difficulties of reintroducing routine water travel.

It's a pity that lesson was so costly for Rochester.

Green now lives in Fillmore, Allegany County.

Save your breath, Pete.   Your previous experience with a meeting nine years ago is ancient history.  Bill Clinton was in his second term and Jean Chrétien was still marginally admired, so you're dating yourself with anecdotes of Back In My Day.

Water travel is hardly a mystery to a community hugging one of the largest bodies of fresh water in the world.  Rochester has almost a two-hundred year history of lake travel under its belt and to suggest the residents of this area are 'unfamiliar' with the concept of water travel is ludicrous.  It's simply been replaced with a system of roads and bridges which are more convenient and quicker.

Peter Green may also feel the water travel experience of Erie Canal packet barges should be considered when thinking of using the New York State Thruway.  While the idea of taking the Erie Canal from Tonawanda to Schenectady might also be 'an exciting alternative to driving', few lucid travellers would ever make that choice if they had less than two days to make the trip.

And please correct me if I'm wrong, Pete;  minus any link with the mainland, how else are people supposed to get to the Toronto Islands?  The presence of a ferry doesn't imply popularity, it only means it's the sole option at this time.  Rochester has air, rail and road links with Toronto already... which have been serving the traveling public quite well for a 'few' years.

Condescending twit.

Phew!!  Really dodged a bullet on THAT one, didn't we?  A mere $29.5 million debt the residents of the city of Rochester will have to pay to find out Toronto largely ignores their city and area.

At 220,000 residents, that breaks down to $134.09 per head... $536.66 for a family of four... and if everybody mails their cheque the day of the sale of the ferry, we can immediately forget all about this sorry tale.

What's that??  A large chunk of city residents haven't got that much change just sitting around in the account? 

Too bad; there's bills to be paid -- so pay up or we'll put the lien machine into overdrive.

$20 million is the asking price, huh?  The prospective buyers now have a figure to start negotiating downward.  Since the world now knows what the rock bottom price is, buyers can start there and snag a great deal.  THEY'RE under no pressure to rush a deal... but Rochester sure as hell is and every day the city holds the title to the boat is more added debt.  You can't just sprinkle some mothballs around and put up the shutters like some seasonal cottage; the maintenance and support staff meter keeps running whether the thing has a future or not.

And the $134.09 bill keeps getting larger.  The '$ ?? to buyout contracts, pay brokerage fees, to sell ship, other shut-down costs' isn't even figured into the equation either.  How much is all THAT going to cost?  For every $1 million added to THAT column, tack on another $4.55 per head to the $134.09 total.

Well gang, the good news is a $51.5 million debt would work out to $234.09 per head (family of four - $936.36) so you just 'saved' $100 on your individual bills.  We accept VISA, MasterCard, AMEX or personal cheque with a driver's license.  Late fees apply.


I can't deal with the inanity going on over at the Democrat & Chronicle Ferry Discussion Forum.  The sheer nonsense, which is supposed to pass for thought-provoking and intelligent discourse, far outweighs the occasional spark of reasoning.  When posters are comparing Rochester and West Palm Beach in the same sentence, the depth of the discussion is lacking.

Michael Caputo of WXXI, the local PBS affiliate (which is one of the more endearing aspects of the Rochester area) has been one of the very few public commentators who's brought some semblance of studied intent on the ferry to the table.

The rest of the local media muckrakers and opinion-formers have successfully proven -- without a shadow of a doubt --  the average Rochester resident will buy into anything if it's in print, on cable or on the public airwaves.  P.T. Barnum was right.

 Michael Caputo The Political Notebook

What Did We Know About the Toronto Deal?

What did we know and when did we know it?

And who is "we?"

That's the question over a now well-publicized deal that the Rochester Ferry Company made with the Toronto Port Authority -- the lease deal to dock at the Canadian port and use the terminal.

It's fast becoming part of the story that somehow no one knew about the lease deal. And yet anyone could have known - if they just looked.

It started on Tuesday when Mayor Bob Duffy made his announcement to the press about getting the city out of the ferry business. Duffy said that his staff "discovered" a contract with the Toronto Port Authority that has the Rochester Ferry Company paying Toronto $250,000 a year for the use of the Canadian terminal. Part of that "discovery" was also a per passenger fee of $1 and a per vehicle fee of $3 charged by the Toronto Authority.

From there came an editorial on the community's lack of knowledge about the deal.

Then a radio talk show host used the word "deception".

But here's the thing - a short stroll on the Internet produced at least two documents in late 2004 that plainly stated the intention of the city to enter into a lease agreement with Toronto's authority for the terminal.

One was the business plan authored by the then-Environmental Services Commissioner Ed Doherty. The date of the draft report is November 18, 2004. The first page of the report talks about how the Toronto Port Authority would enter into a lease agreement to allow Rochester to use its terminal (the plan talks about Toronto doing this deal with the forerunner of the Rochester Ferry Company - The Rochester Port and Ferry Authority). The document also includes a $200,000 annual cost for leasing the Toronto terminal (that's on page 15).

Then came a December 20, 2004 review of the business plan by TranSystems Maritime Strategy International. This was the company hired by City Council to consult the city on the ferry business plan. On page 15 of that study, it lays out the agreement in far more detail. It states that Toronto Port Authority would get $250,000 (Canadian dollars). It also lays out in detail the passenger and vehicle fees that Duffy spoke of... it's called wharfage or passenger use fees (and, by the way, the $1 per passenger and $3 per car fees are also in Canadian dollars).

So the Toronto lease agreements were part of two documents easily obtainable through the calendar year of 2005. Admittedly, we may not have seen any coverage of this deal. And who is to blame for that? Perhaps the press shares some of the burden. We knew about these documents. We could have pressed the mayor or any member of that ferry company board about the Toronto lease deal. And, yet, for whatever reason, we passed up the opportunity. Until now. Until the Duffy administration talked about the Toronto lease deal.

Put in this context this piece of the story is quite different. In fact, it sounds like a lesson for the watchers of the project. I spoke with Johnson a number of times in 2005 and never raised the issue. And there were times when the sole reason was the ferry project. It's even harder to imagine that people sitting on the board of the Rochester Ferry Company didn't have these documents in hand... and didn't press that issue.

In his column on Thursday, Mark Hare writes that the information on the Toronto lease "may have been public information, but most of the public didn't know." That is very true. And what does that say?

Finally, let's put the information into perspective. The real story remains the over-arching arguments made by Mayor Duffy to discontinue the service. Of course, the real and vital question to answer was whether the city wanted to borrow more money to keep the venture going after two miserable years. A business decision, in the end.

So let's stick to business. To the dollars and cents. Whether it was worth the risk or not.

The business value of the lease deal could be part of the argument --- was it wise? Should we have agreed to it?

But no one can claim - or infer - that it was kept from the public. (See?  I'm not trying to hide anything either.)

Tuesday, January 10, 2006

Bon Voyage

City Council President Lois Giess peered down from the third floor at City Hall as Mayor Bob Duffy put an end to the city's support of a Fast Ferry service.

As Duffy wrapped up, I asked Giess how long the subsequent meeting of the City Council would be. The council planned to meet to remake the Rochester Ferry Company board.

"Short," she said. "We have board members to appoint... to sell a boat."

She and other City Council members had a stoic look as Duffy addressed the press in the City Hall atrium. He told the assembled that making his decision called for answering four questions:

1) Could the city afford this venture?

2) Did the ferry have a sound business and marketing plan?

3) Was there a likelihood of success?

4) Was this the best way for the city to spend $51.5 million?

He said the answer on all counts was - no.

Here are some other questions to ask as we see the ferry as a city venture drift on:

What would have been wrong in selling the ferry as a city-subsidized service? The paradigm had always been the ferry would sustain itself. That's how it was sold in the first year - when the private group Canadian American Transportation Systems lost millions. And that's how then- Mayor Bill Johnson sold it when the city borrowed money to buy the vessel and run it. In 2004, Johnson said he didn't think it necessary to sell the public that way because the earnings would cover the costs.

Later in the year, he that maybe it wasn't wise to say that the ferry wouldn't need city support.

But then in December, when he and Councilman Ben Douglas announced a plan to borrow more money to keep the ferry running, the self-sustaining mentality seemed back in play.

Would people in the city been more resistant to a ferry venture that, up front, called for city bucks? Maybe. But wouldn't the community have been more accepting of losses if the city could have convinced the public to go along with it?

Under Duffy's not-so-great "best case scenario," he had the ferry losing roughly $2.7 million. Could people in Rochester have accepted that amount? We'll never know now.

Are we willing to pay it out now or borrow on a gamble? City Councilman Adam McFadden was one of a number of council members who were not thrilled with the sudden pull out from the project. McFadden said the boat should have been allowed to run another year by borrowing the $11.5 million requested. And then he pointed to Duffy's call for $.9.5 million from the city's reserve fund to pay off debts associated with the ferry and for costs in peddling the boat

To him these options were equivalent. "All this city's got going is its reserve fund and its (good) credit rating," he said.

But in reality these options give very different vibes. Pulling from the reserve to close down shop means grabbing money in the bank. It also means being ultra-conservative, believing that there is no way the investment will take off. Borrowing that money says that the ferry could pick up steam. But it prolongs the financial agony if it continues to flounder.

And ultimately this gets to whether government really belongs in the game of risking the public coffers on ventures like this. Go ahead and apply this argument to the High Falls district... a Performing Arts Center in a Renaissance Square... even running a government bus service.

Was no one going to share the burden? Monroe County has tip-toed around that ferry project for years. Toronto clearly has no interest in it (and Duffy even said that there were agreements in place to pay the Toronto Port Authority money to take passengers).

During the Douglas-Johnson news conference last month, the plan called for tapping other governments on the shoulder for financial help with the ferry. Duffy seemed willing to try it as well. Or at least until this announcement. Clearly his administration believed they'd get nowhere with other governmental agencies.

What could we use $51.5 million for? Duffy posed that question and gave answers like -- more than 500 police officers outfitted with cruisers and more the 700 houses made lead safe. But this is one question not worth posing. The city will never see $51.5 million now that it's getting out. They will sell that boat to pay back part of the initial $40 million in borrowing. They'll yank money out of reserves (if the City Council approves).

And finally remember awhile back when this space asked what is the Rochester Ferry Company? We said then that it's the city.

Now we know that it's a collection of pallbearers.

"But no one can claim - or infer - that it was kept from the public."

True.  All of it.  But neither can it be claimed the public was intentionally notified of this 'slight' detail.  When the new mayor of the city of Rochester isn't even aware of the deal, why should the public have to search and hunt through the minutia of the internet to uncover such a pertinent fact? 

A publicly-owned business run by a publicly-elected officials is responsible to issue public statements via a public medium on the most relevant details of the business.  By obfuscation, burying or in any other way NOT issuing the most relevant facts of the operation, city officials may be rightfully accused of withholding certain aspects while cherry-picking those they want emphasized.

Yes, I'll admit I wasn't diligent enough to uncover the Toronto terminal rental fees and there's no attempt to worm my way out of that.  But when a private citizen Ferry Board member steps up and says SHE wasn't aware of the rentals charges until well after the fact, that -- to me anyway --- says 'cover up'.  Regardless of how small the fine print may be.

"Was no one going to share the burden? Monroe County has tip-toed around that ferry project for years. Toronto clearly has no interest in it..."

Michael, I have to respectfully call you on this point.  People get cranky REAL fast when they're asked to foot the bill for something they never ordered in the first place.  Had Monroe County sat down at the table and signed a contract which legally obligated them to support the ferry, you might have grounds for expecting a county handout.  The County did not.

I live in the great County of Wayne.  My county and its residents were never asked whether they wanted to see a fast ferry or a fast food joint at the Port of Rochester.  Never.  I never saw it as a Proposition on a ballot, never had any notification of a Wayne County public discussion item... never even asked if I had an opinion on it one way or another.

But when the service tanked, suddenly smiling faces appear asking for my tax dollars to fund something I wouldn't have agreed to in the first place.  NO WAY.  The buck stops at the Rochester city line.  If my county benefited in any way from the ferry (a rather dubious assertion if ever there was one) that's all well and good.  But that STILL does not obligate me or my countymates to ethically or contractually step up to the plate with our public money.  Stop telling Peter he needs to pay for Paul's mistakes.

As for Toronto raiding the account over at Royal Bank, why should it?  Why would a restaurant -- so popular, reservations are booked months in advance -- need to PAY patrons to visit it?  The Rochester connection is broken?  "Yeah, so what?  What difference does it make?"  There are more visitors coming to Toronto via Pearson in two hours than an entire day by the Rochester ferry.  It's not as if Toronto is hurting for tourists and putting money into a floundering project which doesn't deliver ANY sort of decent return on investment is fiscally ill-advised.  So why bother?

Michael, your analysis is commendable... exemplary, in fact... but your position is indisputably from a Rochester area resident's perspective.  Your community messed up -- big time -- and now it's time to pay the piper.  Rehashing what went wrong, why projections and costs didn't make sense or even the notion of a dedicated link to a Canadian destination are all moot at this point.

After wading through all the complexities, twists, turns, lack of promotion and blind ambition... the only salient aspect which remains is:

There wasn't sufficient Canadian demand to support a project of this magnitude.

That's all it is.  Locals may want to ask themselves WHY that was, but the point still remains:

There wasn't sufficient Canadian demand to support a project of this magnitude.

That's all I've ever said in this manifesto from the very beginning.  Whether a smaller scaled boat and operation could succeed where others have failed is unclear (I have my doubts; examine the WHY component more closely).  But given the very poor showing of cross lake travel between Toronto to Rochester to date, I know as an investor I'd back out of the room quicker than I came in.

Maybe others would call their brokers to buy up as much stock a possible in another company which took on the route with a smaller boat.  Maybe all the hovercraft fans out there would have no hesitation in mortgaging the house to buy into yet another unnecessary service.

Rochester is dissecting a corpse in an autopsy which only seeks to prove the patient is dead.  It's doing nothing to examine WHY the patient died other than blame doctors, nurses and the high cost of health care.  Addressing only the symptoms without determining the root cause does nothing to ensure other patients won't die of the same disease. 

WHY didn't Canadians REALLY want to come to Rochester?  If saving hurt feelings is the prime motivator, then by all means, blame poor promotion.  As a Canadian, I see it otherwise and to quote a Toronto poster from another blog: 

"Who the hell wants to go to Rochester?"

Does that bring some clarity to the issue?  Does that suggest poor promotion is the answer to the problem?  It does NOT.  It DOES imply that Torontonians and Canadians have little desire to visit this community.... for WHATEVER reason(s).

But if that's too harsh a sentiment, then keep on asserting the marvels of marketing and power of promotion would have turned things around.City Newspaper

Denial is a dangerous path to follow.


Let's see how long it takes for City Newspaper to weigh in with their assessment of the matters at hand.  Click the logo and enter 'ferry' on the site Search.  The last column directly addressing the ferry issue in any depth was December 21, 2005 when Marketing Mania was sweeping the scene.  Compared to (or maybe because of) the rest of the local media saturation on the topic, one would expect there would be a City view forthcoming.

I can appreciate Mary Anna Towler's outspokenness and, more often than not, might even agree To next page with her position.... so there's no ill-will aimed at her.  Her position on the ferry is somewhat misguided, but I attribute that to the provincial habits of many of the Rochester area residents.  The forest looks dramatically different once you get away from the trees.